Given the myriad pressures on businesses today, leaders want a trusted advisor who can be called upon to provide a flexible, cost effective and high impact service with measurable results.
Email us to start a conversation.
Strategic Communications
for our complex world
We build and protect your reputation, strengthening the positioning, trust and resilience needed for long-term success.
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What we do
Strategic counsel for moments that matter
We advise leaders through periods of growth, change and uncertainty. Combining strategic judgement, stakeholder insight and technology-enabled intelligence, we bring clarity to complex situations, align decision-makers and create momentum.
Our advice is grounded in authentic, real-life experience, and over 30 years of operating in some of the most exacting, diverse and challenging environments around the world.
At Oakbridge, we share our experience with you, and orchestrate the right set of skills and capabilities to get the job done, on time and in budget.
“We believe each critical moment in the life of a business is distinctive and demands a specific outcome.”
1
Reputation
Protecting and strengthening stakeholder trust.
2
Growth
Positioning organisations for sustainable value creation.
3
Transformation
Aligning leadership, narrative and execution.
4
Special Situations
Supporting organisations through complexity, pressure and change.
Why this matters now
- Trust has become a strategic asset.
- Technology has compressed time, amplified scrutiny and accelerated decision cycles.
- Complexity is increasing faster than leadership capacity.
- Leaders increasingly need integrated counsel that combines judgement, experience, insight and technology.
- That is where Oakbridge operates.
The Oakbridge Framework™
Trusted counsel for complex situations
Every engagement begins with context. We develop a clear understanding of your ambitions, environment, stakeholders, risks and opportunities before shaping the strategy and the actions required to achieve it. We’re at our best in complex situations.
Drawing on deep experience, trusted relationships and technology-enabled intelligence, we move quickly, simplify complexity and help leaders make confident decisions when the stakes are highest.
At critical moments, business leaders want the very best advice from an expert they can trust. Someone who ‘has been there before’ and gets the job done thoughtfully, expertly, efficiently, and with confidence.
HOW WE CREATE VALUE:
Clarity from Complexity
Understand the forces shaping your organisation, identify what matters most and focus on where value can be created and protected.
Strategic Direction
Sharpen your positioning, align stakeholders and create a clear path forward.
Reputation and Influence
Build trust, strengthen stakeholder confidence and enhance your ability to shape outcomes.
Growth and Transformation
Align strategy, communications, technology and execution to create sustainable value.
Leadership Alignment
Bring leadership teams together around shared priorities, clear accountability and decisive action.
Insight and Decision Advantage
Combine human judgement with technology-enabled intelligence to improve decision-making and measure progress.
What makes Oakbridge different
Experience
Decades operating inside government, defence, sovereign institutions, high-growth businesses and global transactions.
Judgement
Pattern recognition developed through experience, not theory.
Access
Trusted relationships across business, government, investment and advisory networks.
Integration
Reputation, growth, technology and strategic communications managed as one system.
Who we advise
We advise senior leaders, founders, owners, CEOs, boards and investors facing important decisions and complex challenges.
Our work often centres on moments that shape the future of an organisation: growth, transformation, transactions, market expansion, crisis and leadership change.
We have been fortunate to work alongside ambitious leaders and exceptional organisations around the world.
Case Study
Featurespace: making the world a safer place to transact
To get Featurespace’s world leading technology into the hands of as many financial institutions as possible, a high impact programme of growth marketing was executed across its major markets. A multi-workstream strategy covering reputational impact, product marketing, digital marketing and lead generation led to game changing commercial results. Key to success was engaging the next layer of leaders in cross company strategy development and implementing clear operational processes.
"Will’s work at Featurespace was of the highest calibre. Will’s work ethic, determination and professional approach to communications and marketing created an impact that exceeded our highest expectations. Results were measurable across multiple markets.
Additionally, Will’s leadership skills and drive were evident when working to develop our next generation of operational leaders. We now have a stronger operational engine and improved 5 Year Plan."
— Martina King, CEO, Featurespace.
Case Study
Careem: protecting an awesome organisation that inspires
When Careem faced a major reputational crisis brought on by the unauthorised access to customer’s personal information – also known as a data breach – a thoughtful and targeted communications strategy was deployed to explain what had happened, and get the team back to its mission. Then, when Uber moved in to acquire Careem in a landmark deal for the region, a differentiated positioning strategy was developed to position Careem as the region’s everyday lifestyle app – SuperApp – with a powerful growth campaign centred on ‘everyday life, made simple’.
“Will expertly guided us through a significant business crisis. After seeing the impact he had on us, and the values and behaviours he brought, I asked him to join the team. Through his work, the Uber and Careem story was told in such a way that people truly understood the value of the deal, and the scale of investment opportunities in the region. His work to start positioning us as the SuperApp of the region was awesome!”
— Mudassir Sheika, Founder and CEO, Careem
Case Study
EastNets: rescuing a reputation
Hacker group ‘Shadow Brokers’ exposure of the NSA’s access to financial data through SWIFT Service Bureaus left EastNets vulnerable and its reputation damaged. A thoughtful, honest and comprehensive communications response reset people’s understanding of the situation and restored trust in EastNets and its capabilities.
“Will is a dynamic, energetic, and smart strategic thinker. He helped us craft our response to a major technological and reputational crisis that meant we could put our business back on track. Will made such an impact, I wrote about him in my book: Two Brown Envelopes.”
— Hazem Mulhim, Founder and CEO, EastNets
Founder, Principal Advisor
Will Anderson MBA MBE
Discover more about the wealth of expertise and experience that Will brings to great teams, and their exciting missions.
About Will Anderson